SOS line for victims of domestic violence


National SOS line was introduced by the Ministry of Labour and Social Welfare and UNDP in Montenegro with the financial support of the EU Delegation to Montenegro.

SOS helpline for victims of violence is the first and most important contact for support to victims of violence. SOS helpline has trained, competent staff with specialized knowledge in the field of gender-based violence and women's human rights, with more than 17 years of experience in working with victims of violence.

The staff has specialized knowledge about active measures to protect women and children victims of violence gained in the regional and international levels.

SOS line provides support, assistance and protection to victims of domestic violence.



Organic advertising:

  • Creating and designing content for FB and TW social networks.
  • Communication with customers.

Paid advertising:

  • Creating and maintenance of: FB page like campaigns, FB clicks to web site campaings, boost post, Google Ad Words, Google display ads.
Creating reports on a weekly basis.
Ivana Pejović, National Coordinator of the SOS helpline for victims of domestic violence

Within the campaign we had very intensive and successful cooperation with Nadja. Through the created FB profile and Twitter account that now has more than 5,000 people, we have successfully promoted the work of the National SOS line, especially in the first two months of the campaign. With carefully selected and designed promotional material, with Nadia's help we reached the awareness of many people. With daily activities on social networks, Nadja has helped to reach the right target group. TThanks to Nadja's engagement, we have created a good platform through which our campaign reached even broader public and found the right way to promote our services. Thank you Nadja.

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